Posted on : 12-08-2014 | By : admin | In : Stock Newsletters
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   THE NEW EPIC VIP PROFILE IS FOFU (Cafe Serendipity/Force Fuels, Inc) Hello VIP`s, FOFU (Force Fuels, Inc) is our New Epic Profile! Last Trade: .0434 | SEC Filings | Recent News Begin your research at http://www.cafeserendipity.net/
Our long-awaited new profile is here! Today we head back into the wild, volatile, and often controverisal Marijuana sector with another newcomer recently switching gears and moving into the industry.
With the appointment of a new Director of Operations, FOFU, who`s previous focus was Oil & Gas refining, decided to switch gears and capitalize on the growing Marijuana market with a unique vision..
Through it`s Cafe Serendipity subsidiary, FOFU plans to be sort of the “Starbucks for Marijuana” for the recreational market in legal states by offering franchise opportunities to those looking to build a brand around the company and it`s product offerings.
Since this announcement, FOFU has visibly seen both an increase in it`s share price and volume – yet still trading at just 4 CENTS.
In fact, Barchart.com currently gives FOFU a “BUY” Rating.
So let`s dig in….
FOFU ENTERS THE RECREATIONAL MARIJUANA INDUSTRY Based in Henderson, Nevada, Cafe Serendipity Inc. is a builder of upscale branded turnkey retail stores, financial solutions, technology and science to the recreational and medical marijuana industry.
The company plans to market a unique branded product line of accessories, apparel, coffee and teas, bakery and other edibles, lotions, marijuana and oils through a coast to coast franchise and dealer network to the recreational and the approximately 6000 existing legal medical marijuana dispensaries in the USA.
So how did it all begin On June 11th, FOFU announced the Acquesition of Franchisor, Cafe Serendipity…
Force Fuels Inc. (OTC: FOFU) is pleased that it has completed the acquisition of Café Serendipity Inc. (www.cafeserendipity.net), a development stage Franchisor, offering a upscale branded turnkey franchise business in a box for the Recreational and Medical Marijuana industry.
With two states currently open for Recreational use of Marijuana and already an additional 22 states having gone through adoption for the use of medical marijuana, management believes there is a perfect opportunity to bring in professional management and brand builders to build out a franchise network of 2,000 to 3,000 nationwide retail stores, similar to what gourmet coffee houses did 15 to 20 years ago. Plans call for the company immediately start selling franchise territories in Colorado and Washington, while also taking deposits for parties wishing to lock in a territory while waiting for new states to come online.
“I am extremely excited to be helping management scale this business. We plan on bringing in extremely talented management teams with diverse skill sets to help build, brand and distribute our unique product line that includes Accessories, Apparel, Coffee and Teas, Bakery and other Edibles, Lotions, Marijuana and Oils.
Our aim is to provide franchisees with a consistent quality of brand, reliable and ease of use backend and POS operating systems, while providing customers with an upscale experience for a diverse product line,” said Founder and Chairman Bob McNulty, Café Serendipity Inc ..
FOFU has laid out it`s plans and goals for success in this budding industry…
* To create an upscale retail chain of licenses / branded stores serving the recreational marijuana consumer * Cafe Serendipity will offer high quality products and a friendly consistency in the look and feel of the stores with a well trained staff to better serve the consumer * Each store will have the state of the art in Point of Sale and technology systems * Each store will have a wide verity of accessories, products and edibles and beverages * Cafe Serendipity will have a lounge area for the customers to enjoy coffee or beverages and socialize * The product selection of marijuana will all be organically grown with the quality control assurance to provide the consumer with confidence that they are buying the highest quality in the marketplace THE FOFU FRANCHISE OPPORTUNITY FOFU believes the Cafe Serendipity brand can be an excellent franchise opportunity for both new and existing dispensaries and cafes. The idea is to create a familiar brand that customers will grow accustomed to and rely on – similar to a McDonalds or Starbucks – and rapid expansion.
The company`s franchise support package includes site selection & lease negotiation, layout and design, training, marketing & operational support, trademark rights, proprietary products and group purchasing power from the company`s suppliers, and the company`s POS Technology.
“Following the Cafe Serendipity system will be the mantra in franchising and critical to a franchisee’s success. Franchisees buy into the Cafe Serendipity franchisor’s operating system, believing that if they follow it to the letter they will succeed and be profitable” According to the company`s site: Franchising provides benefits for both FOFU and the franchisee. The primary benefit of Cafe Serendipity is the ability to use other people’s money to expand the brand more rapidly than we could either on their own or through investors or lenders.
The initial franchise fees and ongoing royalties, Cafe Serendipity will allow franchisors to build their brand without sacrificing control to outsiders or the pressure of repaying lenders. The fees and royalties are used to fund operations at corporate headquarters, train and support franchisees, market and advertise the brand, improve the quality of goods or services and build the Cafe Serendipity brand in the marketplace.
For the franchisee, the potential benefits include:
- Higher chance of success than in a sole proprietorship; – Shorter time to opening; – Initial training and ongoing support; – Assistance in finding an optimal site – The selling power of a known brand; lower costs through group purchasing – Use of an established business model; – National and regional advertising campaigns – Customer lead generation through websites and centralized call centers – A network of peers (fellow franchisees) to provide advice and moral support through a company intranet – Annual conferences and franchisee associations; and, increasingly, assistance with securing funding.
MAJOR RECENT DEVELOPMENTS On Juy 28th, FOFU announced that it has developed a mobile app and a widget that will allow consumers of medical and recreational marijuana at stores to transact business by using Bitcoins, which some 60,000 retailers already accept.
Citing the banking issues that confront the legalized marijuana business and the complex and conflicting federal and state laws, this is a seamless transaction that will allow the businesses to accept Bitcoins and convert that into US dollars to deposit to their business bank through FOFU`s branded process, Bit eXpress.
But in even bigger news, on August 4th, FOFU announced the signing of it`s first Franchise Agreement for a branded Cafe Serendipity Store in Colorado! Under the agreement Cafe Serendipity is to receive an initial franchise fee of $25,000, product sales, as well as significant monthly royalties on top line revenues generated at the store. Franchisee`s are expected to have a 65% gross profit margin business as well, in our business model.
This marks the first initial milestone whereby Cafe Serendipity plans to roll out fully branded stores coast to coast through a franchise network. The company also has plans to solicit the estimated 6000 medical marijuana legal dispensaries already in the USA to convert to branded dealership programs.
Management believes that the company has developed an excellent value proposition that will help consumers with consistency of product lines, ease of purchase transactions while providing this highly fragmented industry with time honored retail strategies.
“We are extremely delighted to have our first franchise store deal signed. We have been doing a lot of planning on how to build out a national chain as well as conversions to existing marketplace. We offer a unique solution from partners to branded merchandise, banking solutions, and coming soon, celebrity spokesperson.” THE BOTTOM LINE Although the company has yet to show any revenues, there is no doubt that FOFU has a unique and lofty vision for the growing Marijuana industry. If the company`s plans succeed, Cafe Serendipity would be the go-to place for all your Marijuana needs – similar to a Starbucks for coffee.
Going the franchise route may even be a potentially easier prospect for potential entrepreneurs who are looking to capitalize on recent legalizations and reforms.
With more and more states like Oregon, Maine, and Alaska planning to put legalization on the ballot this fall in the Midterm Elections and in 2016, country-wide pro-reform certainly seems possible and the opportunities for companys in like FOFU and this industry seem nearly endless if done right.
All this and more is why FOFU should be on your screen right now! Make sure to Follow on Twitter for Updates & Play-by-Play! Good Trading, www.epicstockpicks.com [jpeg] Emails sometimes get delayed! Follow us on our Private VIP Twitter for fast alerts & updates in Real-Time. Please follow directions on site.
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